Strategizing Customer Loyalty Program

Retention marketing and loyalty program is the buzz in business world since decades but has evolved with time in different demeanors. Retaining loyal customers and rewarding them with something, which is relevant to their requirement or pleasing them with perquisites has always been a part of strategies. It is crucial to weave a relation with…

Significance of Loyalty Program in the Retail Sector

Customers are not just buyers of the product/service but they reflect the true worth of the company’s work. There are may be multiple quality product providers but customers stick to those companies where they find value to their money. Here value is not only meant by the service but it is the relationship of a…